The Curiosity Shoppe at Target — Gleefully Full of Unusual Suspects
In May, Target unveiled a ground-breaking marketing initiative: The Shops at Target, a collaborative effort during which five independent boutiques — San Francisco’s The Candy Store, Miami’s The Webster clothing boutique, Boston’s quirky pet store Polka Dog Bakery, Aspen’s apothecary Cos Bar, and Connecticut’s housewares and home accent shop Privet House) —were tapped to create limited-edition collections of products consistent with each brand’s aesthetic but bearing lower price points for savvy bargain shoppers.



