The Great Wall — Betsey Johnson Hopes To Add Some Color To Bare Walls With Her New Line Of Printed Wallpapers

The word “wallpaper” is surprisingly divisive: some folks’ eyes twinkle with excitement at the idea of a dynamic and colorful design that will transform a boring white wall into an attention-grabbing mural while another contingent of people grimaces at the mere idea of any such covering, classifying them as roach sanctuaries and invoking the hideous guacamole green and tangerine designs of the ’70s. In recent years, however, even the steadfastly dubious have begun to reconsider their stance on wallpaper and wall décals thanks to design companies offering a broad range of fun-loving designs that can be applied and removed with ease, without the underlying paint being damaged or any pesky glue being left behind. Now, Betsey Johnson is joining the wallpaper brigade with a new collection of removable wallpapers that tap into her unbridled energy, cheerful spirit, and penchant for kitschy excess.

As might be expected from Betsey Johnson, the wallpaper designs are feminine, funky, and playful, with a bit of rock ‘n’ roll attitude. Each digitally printed wallpaper panel costs $55 and is available at BetseyJohnson.com, with said sheet measuring 24″ in width and 48″ in height. Based on those measurements, then, you can decide how many pieces you’ll need to cover the desired space. Each panel is designed for a stress-free, peel-and-stick application, with a low-tack adhesive on the back that won’t bubble or fall off the wall but which also won’t leave behind any gunk when removed.

Designs include the: Iconic Flannel Stripe motif shown above at top, which features wide pink and red stripes; the Garden Rose And Stripe print, which features perky coral pink roses dancing atop a nautical-flavored backdrop of royal blue and white stripes; the black-and-white New York Punk style, shown third above, which resembles a doodle-filled notebook page, filled with illustrations of stars, lightning bolts, pocket watches, lips, safety pins, and even a modernized version of Lady Liberty (replete with shades!).

The coolest thing about these wallpapers is just how versatile they can be in your décor adventures. You can, for instance, spruce up a white bookshelf by adding one of these wallpapers to the innermost back wall or you can use it to accentuate shelves, decorate a door frame, trim the edges of a desk, and much more.

Visit BetseyJohnson.com to pick out your off-the-wall wallpaper!